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Top Technologies that Drive Real Estate Innovation


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In some ways, real estate technology adoption has lagged behind that of other business sectors. It was partly due to a reluctance to change methods that had previously worked well. 

Furthermore, industry participants are beginning to recognize the advantages of investing in and utilizing modern technologies. According to the University of Oxford’s Technology and the Future of Real Estate Investment Management report, by 2020, 53% of real estate companies will be directly investing in technology. According to Statista, 42 percent of respondents see potential in Smart Building technologies, while 56 percent have already noticed the impact of technology. 

According to various business intelligence consulting companies, The ability of a specific technology to provide value to its users will determine its successful adoption in the real estate industry. 

Certain features are important to users, according to the 2021 NAR Home Buyer and Seller Generational Trends report. Among them are photos, detailed information, floor plans, real estate agent contacts, and virtual tours. 

Real estate developments 

Technologies assist in meeting the needs of users and providing them with valuable information for decision-making. 

Platforms for Automated Rental and Purchase of Real Estate 

Nowadays, clients prefer to find their new home on the Internet rather than meet with real estate agents. 

According to the 2021 NAR Home Buyer and Seller Generational Trends report, 43 percent of all buyers search for properties for sale online.  

Real estate digital trends 

The advantages of using automated property technologies are numerous. If consumers and real estate professionals do not use these valuable tools to find or sell a home, they will be at a significant disadvantage. 

Virtual House and Apartment Tours in 3D 

Solutions that enable prospective buyers to take a virtual tour of properties while selecting are closely related to search applications. It is one of the top real estate tech trends for 2022 because it eliminates the time and expense of visiting multiple properties, many of which can be removed from the buyer’s list of potential purchases through virtual viewing. 

Of course, most buyers will want to physically tour the property before making a final decision. Nonetheless, the time and money saved by both the customer and the real estate agent in determining the best fit can quickly add up. Furthermore, today’s VR technologies enable almost realistic virtual tours of houses, allowing you to easily inspect the property’s state, interior details, and furniture. 

Conversational artificial intelligence 

Customers who use real estate software expect the best service and experience possible. Contact channels must be available around the clock, response times must be as quick as possible, and error rates must be close to zero. 

 The requirements can be easily met by an automated service desk equipped with conversation AI. This technological approach goes beyond standard chatbots, making it one of the most important real estate innovations in 2022. ‘These assistants would be built for purpose, have a rich set of capabilities, and be integrated into the enterprise’s end-to-end process landscape,’ according to Deloitte. 

Massive amounts of data 

Databases and data warehouses are used to store massive amounts of information gathered about consumer preferences.  

According to McKinsey’s research, machine-learning-based real estate applications can predict changes in rent rates with 90% accuracy, while changes in other property metrics can predict with 60% accuracy. That can help clients understand which property is a better fit for their investment, such as commercial versus the non-commercial property. 

Blockchain 

The connection between blockchain technology and real estate may not be obvious to tech-savvy readers. While many people are familiar with the blockchain’s use in cryptocurrency, it has a wide range of applications in other areas of commerce, including the real estate industry. 

Blockchain technology can be used to validate encrypted transactions and ensure that financial records are not tampered with. It will be useful in fractional property investment, allowing landlords to sell portions of their stake in a particular holding. 

Important documents, such as property titles, will also be securely stored using this technology. As with other market sectors, the potential for using blockchain in other cases in the real estate industry has only been scratched the surface, making it one of the top real estate tech trends in 2022. 

Investment in Fractional Property 

The term “fractional ownership” refers to a percentage stake in an asset. When purchasing expensive items such as aircraft or vacation homes, it is a common investment strategy. Fractional property investment is thriving for a variety of reasons, including the use of the blockchain technology mentioned above. 

Many would-be buyers are priced out of the market due to the high cost of housing. Individuals or groups can use fractional property investment to save up for a full purchase in the future. 

Communal investors can split rental income from a shared property, creating an extra income stream. Using a fractional ownership approach will allow for more diverse investment and will enable people to unlock the value in their homes.  

Apps for Mobile  

Mobile is one of the most efficient technologies used in the industry, for example, in the development of various real estate apps. The most popular are mobile platform rental and purchase. 

These apps have several advantages over traditional methods of finding an apartment or house for rent. Databases are frequently updated, providing more up-to-date information on newly listed properties as well as those that are no longer available. 

 Apps tailored to the needs of consumers interested in buying, selling, or renting a home are also available. They can help you find the house you want and put you in touch with a real estate agent to help with the transaction. 

The Internet of Things (IoT)  

In many ways, smart homes, apartments, and devices are changing the way we live. Smart devices in general, which are powered by the Internet of Things (IoT), are quickly becoming one of the most important property management trends. 

The Internet of Things (IoT) refers to the practice of embedding sensors and computing technology into various items with which we interact on a daily basis. The ultimate goal of this technology is to make people’s lives more convenient and enjoyable. 

Let us look into how IoT technologies are changing our homes and transforming them into smart homes. A smart apartment has three main characteristics: 

Devices such as smart lights and locks, as well as integrated services such as house cleaning and package delivery, are examples of smart amenities. 

When a smart apartment is built, connectivity is built in to allow devices, building systems, residents, and management to communicate. WiFi, smart sensors, and intelligent access controls are some of the advantages of improved connectivity. 

The final component of a smart apartment is community management through the provision of services that save residents time, money, and minor difficulties. Some of the features that help property managers and renters build a more vibrant community include built-in event calendars, resident assistance, and on-demand services. 


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